Consumer Voice: We want this kind of bathroom product
The formation of a market depends on the relationship between buyers and sellers. By exchanging goods of equal value and utility, the seller receives value, which is money. The seller obtains the use value, which is the product. In this mutually beneficial exchange activity, a market has been formed. The bathroom market is no exception. If dealers want to make better profits, they need to fully grasp what kind of products buyers really need, and buyers are also trying their best to express their needs and obtain greater profits with limited money. So next, let's take a look at things that both parties are concerned about. What kind of product does the buyer, that is, the consumer, need.
Distributors may sometimes be confused as to why I believe my product is already unique among similar products, but sales have not been increasing. What is the problem? Consumers sometimes come back and forth in the store, pondering repeatedly, but in the end, they can only return empty handed. They must also be underestimating why there are so many products, but there is never the one I want. What kind of product can hit consumers' pain points? What are those unspoken words behind this?
1. Good appearance
Previously, home products were almost purely focused on practicality. If something is good to use, then it is a good product. Nowadays, with the improvement of living standards and the increasing demand for quality of life, simple and useful things are no longer as easy to capture consumers' hearts. This does not mean that consumers have become blind "appearance associations", but a good-looking appearance does largely determine consumers' initial impression of the product. With a good impression, there will be motivation and motivation to continue learning about it. So when designing products, the sensory experience should be an absolute point that dealers should pay attention to.
2. Excellent quality
Various products flood the market. The material market has already reached a saturation point. In order to gain more benefits, many unscrupulous merchants are willing to lower costs to obtain greater black profits. Last year, one safety accident after another occurred due to quality issues with bathroom products, which also sounded the alarm for many distributors. Although the fundamental purpose of doing business is indeed to make money, one's conscience cannot be lost at any time. Pursuing one's own profits while ensuring product quality and being a qualified businessman is the correct business strategy.
3. High cost-effectiveness
Although the quantity and variety of products may seem to have increased, there are very few that can balance quality and price. The consumption of young people may seem more casual and even impulsive compared to the older generation, but not all consumption is a momentary impulse that has lost its rationality. In fact, it is still carefully considered. After all, no matter how many years or generations have passed, no matter how much money falls from the sky. Balancing price and quality will inevitably make it easier to stand out among more products. In fact, the consumption in modern society may seem casual, but in reality, it requires more necessary thinking. Impulsive consumption is only a minority, quality and quantity are the key factors that can determine sales and win consumer favor.
4. Green and environmentally friendly
The fast-paced lifestyle brings high-quality living standards, but at the same time accelerates the deterioration of the living environment at a faster pace. In recent years, environmental pollution has always been at the top of the agenda, but solving it is too complicated and cannot be eradicated in a short time. It is truly a tough battle. Various industries and enterprises have joined the ranks of environmental protection in order to optimize environmental issues as quickly as possible. Especially now that environmental protection has long been a social topic, people of all ages and genders are increasingly concerned about whether their actions or choices will cause a burden on the environment. Therefore, green and environmentally friendly bathroom products have gradually become beloved pets in the product market. Although I don't know how much improvement this choice can bring to the optimization of the environment, I always try my best to contribute a little bit, and I can be satisfied both mentally and objectively.
5. Personalized customization
The rise of the younger generation of consumers has brought about a unique yet necessary demand for personalization. Material abundance has even become rampant. Every time I go to a home furnishing store, there are many types of products, which are dazzling and difficult to choose from. However, the more I read, the more I feel that they are all the same, without any special features. As an indispensable room in the home, the decoration and arrangement of the bathroom cannot be ambiguous. From ordinary overall style to detailed bathroom hardware decoration styles, they have become the focus of consumer attention. How to highlight one's personality has become a necessary consideration for consumers when purchasing products.
Customized home furnishings are gradually becoming mainstream, and the bathroom market is naturally standing at the forefront of this trend. Only by rapidly transforming and achieving personalized customized bathroom as much as possible can we keep up with the trend of the times and meet the needs of consumers.
Ultimately, no matter what kind of evolution and transformation, it is still for consumer satisfaction. So, listening to the voices of consumers is the key to making suitable bathroom products.
PREVBathroom brands need to enhance the compatibility between products and consumers